Makeup Trends

Contouring Guide - silhouette of man holding flashlight

Creative Contouring Techniques for Every Face Shape

Achieving the perfect contoured look is all about enhancing your natural features and accentuating your face shape. With the right techniques, contouring can help define your cheekbones, slim your face, and highlight your best features. However, not all face shapes are the same, and what works for one may not work for another. In this…

Custom Makeup - Side view of crop young female customer with ling brown hair and sitting in light studio closed eyes while anonymous makeup artist applying eyeshadows

Customizable Makeup: the Future of Beauty

In a world where personalization and customization are becoming the norm, the beauty industry is not far behind. Customizable makeup is revolutionizing the way we approach beauty products, offering consumers the opportunity to tailor their cosmetics to meet their unique preferences and needs. This emerging trend is not only changing the way we shop for…

Highlighter Glow - gray and orange clouds during daytime

Highlighter Hacks to Achieve a Luminous Glow

Are you looking to elevate your makeup game and achieve a radiant, luminous glow? Look no further than the humble highlighter! This versatile product can instantly add dimension and brightness to your face, creating a youthful and healthy complexion. From enhancing your cheekbones to accentuating your brow bone, highlighter is a makeup essential that can…

Lipstick Trends - black sling bag

The Evolution of Lipstick: from Matte to Glossy

Lipstick has been a staple in the beauty routines of men and women for centuries. From ancient civilizations to modern times, the evolution of lipstick has been a fascinating journey. Today, we explore the transition of lipstick finishes from matte to glossy, showcasing how this makeup essential has transformed over the years. **The Origins of…

Smoky Eye - grayscale photo of woman smiling

How to Perfect the Smoky Eye in Various Shades

The smoky eye has long been a classic makeup look that never goes out of style. It’s a versatile and sultry way to enhance your eyes and add a touch of drama to your overall appearance. While the traditional smoky eye is often associated with black and gray shades, there are endless possibilities when it…

Day Night Makeup - Woman Celebrating Day of the Dead

Transitioning Your Makeup Routine from Day to Night

Whether you’re going from the office to a dinner date or from running errands to a night out with friends, transitioning your makeup from day to night can be a game-changer. With a few simple tweaks and additions, you can easily elevate your daytime look into a glamorous evening ensemble. Here’s how to seamlessly transition…

Social Media Makeup - Focused black blogger applying makeup and recording video

The Impact of Social Media on Makeup Trends

In the age of digitalization, social media has revolutionized the way we consume and interact with beauty trends. Makeup enthusiasts and professionals alike now turn to platforms such as Instagram, TikTok, and YouTube for inspiration, tutorials, and product recommendations. The influence of social media on makeup trends is undeniable, shaping the industry and redefining beauty…

Natural Makeup - person holding silver round analog watch

Mastering the Art of Natural-looking Makeup

Achieving a natural-looking makeup style is a goal for many individuals who want to enhance their features while still appearing effortlessly beautiful. Mastering the art of natural-looking makeup requires skill, practice, and the right techniques to achieve a flawless and radiant appearance. By focusing on enhancing your natural beauty rather than covering it up, you…

Colorful Mascara - close up photography of woman's right eye

The Rise of Colorful Mascara

The world of makeup is ever-evolving, with trends coming and going at a rapid pace. One trend that has been making a colorful splash in the beauty industry is the rise of colorful mascara. Gone are the days when black or brown were the only options for accentuating your lashes. Now, beauty enthusiasts are embracing…

Bold Eyeliner - blue lemon sliced into two halves

The Return of Bold Eyeliner in 2023

Bold eyeliner has made a triumphant return to the forefront of beauty trends for 2023, and it’s taking the makeup world by storm. This classic makeup staple has been a favorite among beauty enthusiasts for decades, and its resurgence in popularity is a testament to its timeless appeal. From runways to red carpets, bold eyeliner…

Eyebrows Shaping - man's blue left eye

Eyebrow Shaping Trends: Finding What Works for You

When it comes to beauty trends, one of the most impactful aspects of a person’s face is their eyebrows. Eyebrows can completely change the look of a face, framing the eyes and enhancing facial features. In recent years, eyebrow shaping trends have evolved, offering a variety of styles to suit different preferences and face shapes….

Flawless Foundation - woman getting lips applied with lipstick

Makeup Tips for Achieving a Flawless Foundation

Achieving a flawless foundation is the key to a beautiful makeup look. A smooth, even base sets the stage for the rest of your makeup application, creating a flawless canvas for your eye makeup, blush, and lipstick. However, achieving that perfect foundation can sometimes be a challenge. From finding the right shade to applying it…

Dewy Makeup - woman with pink and gold eyeshadow makeup

Exploring the World of Dewy Makeup Looks

Achieving the perfect dewy makeup look has become a coveted trend in the beauty world. The dewy makeup look focuses on creating a radiant, glowing complexion that appears fresh and luminous. This makeup style has gained immense popularity for its ability to enhance natural beauty and give the skin a healthy, youthful appearance. Whether you…

Vegan Makeup - Side view of young eccentric female with ginger hair and dark makeup in checkered dress standing in garden near boxes with assorted fresh vegetables and fruits

Vegan and Cruelty-free Makeup Brands to Support

In recent years, the beauty industry has seen a significant shift towards more ethical and sustainable practices. With an increasing awareness of animal welfare and environmental impact, many consumers are now opting for vegan and cruelty-free makeup brands. These brands not only offer high-quality products but also align with values that prioritize compassion and sustainability….

Makeup Primer - Nude by Nature soft-tube beside brown makeup brush

The Importance of Primer for Long-lasting Makeup

Achieving a flawless makeup look that lasts all day is a common goal for many individuals. However, without the proper preparation, even the most high-quality makeup products can fall short in terms of longevity. This is where primer comes into play. Often seen as an optional step in a makeup routine, primer plays a crucial…